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Trigger Trends help keep a business and its marketing relevant.  Here’s what you need to know on how to decipher a trend and how to

It’s no marketing secret that advertising to the younger generation means securing the familiarity of your brand for the foreseeable future.  But as with everything

The Body Shop promotes its Community Fair Trade Programme through upcoming Advent Calendars The cosmetic company is seeking real change through ethically sourced ingredients and

A FIFA World Cup with a twist.  How brands are getting on board. It’s that time of year again when mistletoe-strung and turkey-stuffed ads fill